I started this thread to share my experience and knowledge about some
basic tips on how search engines value your site. As most webmasters
and bloggers pay tremendous attention to Google's Pagerank, let me
share some tips to work better with traffic.
To get free
traffic, it's always important to know that how a search engine works.
Search engines love content because people online searches for relevant
content, not banners or products. They are looking for reviews,
knowledge and most of all satisfaction to their searches. Ads and sales
come after they are satisfied with your information that you are
providing and the only way to satisfy them is to make sure you know
what you are writing and making sure it pleases the audience viewing it.
When
they like what you read, they will likely be more open to buy from your
site because they treat you as a pro in that particular niche. So write
good and provide relevant information to your visitors and you will
please them. Now, by pleasing your visitors, you will also please the
very thing you want to please, search engines because the search
engines job is to please surfers and advertisers..not YOU.
As
search engines have evolved tremendously throughout the years, they
always observe and track sites with good information for their
visitors. They no longer pay too much attention to your keywords
(because of keyword spamming) but rather how your visitors behave when
they come to your site. They also track how long do visitors stick to
the site, because the longer they stay there, it shows that they are
reading your content. So if your visitors come to your site and press
'back button' in 1 minute, they will define your site as unworthy or
full of junk and will rank you lowly.
Get visitors to read
about your site. Provide them with sufficient and good information for
them to stay around and return for another visit. All these are logged
by Google's alogorithm and will eventually place you on top of the
list, or at least within the first top 30 pages. Why do they list you
for providing good information? Simple, because Google makes money from
Ads..in order for them to make money, people must click on the ads and
the chances are much more higher for people that keep on returning to a
site to click on an ad than just browsing through your site for a
minute.
So in conclusion, want to get valued? want a pagerank?
You will have to work with the search engines and not manipulate them
because they know..they are worth 6 Billion USD and they have at least
500 smartest people on the planet to make sure you don't outsmart them
in SEO..
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This article is orignally written by boonies. Give him a visit at Surviving Hairloss.
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